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Meet the SFV Management Team
Kevin Boland, LUTCF®
Managing Partner
Email: kboland@newyorklife.com
Kevin was born and raised in Dublin, Ireland. After immigrating to America in September 1996 to the Southern California area, Kevin began his career with New York Life in Northern California at the Oakland General Office (now considered the East Bay General Office). Kevin was a Top 25 Partner companywide and qualified for "Gathering of Eagles" in 2000 and 2001.
Having built a successful team, Kevin was promoted to Senior Partner in September 2001 in the East Bay General Office. In September 2005, Kevin was promoted to Managing Partner of the Las Vegas General Office. During that time, his accomplishments included winning the 2011 Life Case Rate trophy and Retention trophy as well as qualified for Managing Partner Round Table. In September 2012, Kevin was promoted to Corporate Vice President for Recruiting and Retention in the South Central Zone where he served in that role until October 2015. Kevin then returned to his original General Office (GO), The East Bay GO as Managing Partner. As of July 2019, Kevin is truly excited to return to the Southern California area where his American Dream began and to lead the San Fernando Valley GO as Managing Partner.
Personal pursuits are motor racing, both personally and following the F1 Racing around the world, and a fan of Irish rugby.
Lobna Hassan, ChFC®, CLU®
Partner
Email: lhassan01@newyorklife.com
Lobna Hassan is a Partner at New York Life. She started her career as a Financial Services Professional, helping her clients to develop financial strategies to reach their objectives and adding value to their lives.
Also adding peace of mind for their loved ones throughout her passion of life insurance and her strong belief of the insurance industry. She is committed to make a positive difference in the lives of people. In 2005 she started her management career of recruiting, developing, and training over 100 Financial Professionals, helping them and their clients set and achieve their financial goals. Working with a diverse group of industry leaders, with her productive relationships and centers of influences built within several ethnic groups (Latino, Arab, Chinese, etc.) and influential agents, managers, business owners, and community leaders, her overall objective is the continued dedication in hiring and developing capable men and women from all backgrounds who can provide effective and innovative solutions for the problems people and businesses face.
Her expertise includes recruiting within the financial services industry, with the focus of attracting, hiring, and retaining outstanding individuals with strong business acumen and superlative organizational, analytical and strategic problem-solving skills.
Lobna was born in Egypt and came to United States to follow her dream in the land of opportunity. She earned her Bachelor's Degree in Business Administration from Mansoura University in Egypt where she was also a professor. She has earned the Chartered Financial Consultant (ChFC®) and Chartered Life Underwriter (CLU®) designations from The American College. Lobna is married with a very supportive husband and has two very sons.
Brian Kwon
Partner
Email: bkwon@newyorklife.com
Brian Kwon was born in Seoul, South Korea and immigrated to the United States in 1990. Since he was 19, he has devoted 18 years in the Fashion Industry as a Denim Specialist. However, due to disruptions and rising cost of manufacturing in California 18 years of career took a tum and his career paths led him to New York Life in 2016. Brian achieved five Executive Councils in his agent career and was awarded Rookie Agent of the Year in 2017 & New Org Agent of the Year in 2019.
Brian was promoted to Partner in 2022 with a desire to make a greater impact in the community he lives in and growing a successful team of agents to contribute to New York Life's mission statement of helping families futures and achieve their financial goals. He has a true passion for supporting his local community through various fundraising and outreach events.
Liz Bystrom
Ethan Zane Estrada
Associate Onsite Service Leader
Email: ezestrada@newyorklife.com
After earning a Bachelor of Science in Corporate Communication and a Business Foundations minor from The University of Texas at Austin in 2020, Ethan relocated to Los Angeles to begin building his professional career. He joined New York Life in May 2023, initially supporting recruiting administration efforts for the growing San Fernando Valley General Office.
Since joining the firm, Ethan has gained experience supporting a wide range of operational functions, including out-of-state licensing and registration, managing partner support, and onsite office operations. He now serves as an Associate Onsite Service Leader, where his focus has expanded to procedural and compliance workflows tied to new business processing, helping agency leadership execute strategic and operational goals. Following completion of his training program for the role, Ethan’s specialties will span product support, internal digital systems, staff performance management, expense administration, and agent compensation.
Outside the office, Ethan enjoys spending time outdoors—whether exploring national parks, paddleboarding along the coast, whale watching, or hiking local trails. Originally from Texas, he’s a passionate football fan and proudly supports the Texas Longhorns and Dallas Cowboys. He and his girlfriend, Jackie, also enjoy exploring Los Angeles through its food scene, thrifting, and live music.